Cellular Sales Chooses Cellebrite DeskTop to Increase Customer Satisfaction

PR58453

PARSIPPANY, New Jersey and KNOXVILLE, Tennessee, Oct. 31, 2012 /PRN=KYODO JBN/--

New Cellebrite DeskTop will give 550 stores 20x faster data transfers to reduce

store wait times

Cellebrite, the leading provider of mobile data transfer solutions, and

Cellular Sales, the nation's largest Verizon premium wireless retailer,

announced today that Cellular Sales has selected the Cellebrite DeskTop to all

550 stores to perform secure, rapid transfers of data from customers' old

phones to their new devices. As a result, Cellular Sales customers will

experience effortless transitions, even when moving between phones from

different manufacturers, carriers, or operating systems. Cellular Sales

decision to upgrade to the DeskTop from Cellebrite's previous generation UME-36

was based on a successful pilot that showed the DeskTop reduced the time sales

representatives spent transferring data by up to 95%. This improvement in

productivity will raise customer satisfaction and allow Cellular Sales to offer

the service where they could not practically do so previously - for the large

transfers common among smartphone users.

(Logo: http://photos.prnewswire.com/prnh/20140202/667552 )

"Large data transfer requests from smartphone customers were taking close to

twenty minutes of our sales agents' time. In our extensive pilot of the

Cellebrite DeskTop, it performed the same transfer in about two minutes," said

James Thome, COO of Cellular Sales. Thome continued, "This dramatic improvement

will have an immediate impact on customer experience and sales agent

productivity. Over the past couple months, every Cellular Sales store has been

equipped with Cellebrite's advanced technology to provide the best possible

retail experience for our customers."

"Customer satisfaction increases when mobile retailers transfer customers'

valuable data from their old phones to their new devices," said Jim Grady, CEO

of Cellebrite USA. "Cellular Sales decision to deploy over 3700 DeskTops

demonstrates their confidence in Cellebrite and appreciation for the value of

superior customer experiences in their retail locations. Upgrading to these

next generation platforms gives Cellular Sales the ability to activate

additional services in the future - like Cellebrite Diagnostics, a fast, easy

way to resolve phone complaints on the spot, especially those related to

battery complaints."

About Cellebrite

Cellebrite provides operators and retailers with advanced solutions to enhance

customer experience, improve satisfaction, reduce cost, and generate revenue.

With delivery channels in-store, on-device, and over the web, mobile retailers

can take advantage of Cellebrite's full suite of mobile retail solutions:

diagnostics, phone-to-phone content transfer, backup and restore, automated

phone buyback, and application and content delivery. In addition, Cellebrite

offers retailers monitoring, statistics and analysis of all activities.

Cellebrite is a world leader in the mobile retail market, the company has more

than 150,000 units deployed at more than 200 mobile operators and retailers

globally, representing well over 100,000 stores handling hundreds of millions

of transactions a year.

Founded in 1999, Cellebrite is a subsidiary of the Sun Corporation, a publicly

traded Japanese company (6736/JQ).

About Cellular Sales

Headquartered in Knoxville, Tenn., Cellular Sales was founded in 1993 and was

named by Inc. Magazine as one of the nation's fastest-growing privately owned

retailers for six out of seven years. The company currently operates 550

Verizon Wireless retail locations nationwide, and was recently named the 2014

Verizon Wireless Agent of the Year. Job seekers may visit the Cellular Sales

employment page to search current openings. For more information on the

company, visit http://www.cellularsales.com .

Source: Cellebrite