TOKYO, May 29 /Kyodo JBN/ –
Short Shorts Film Festival & Asia Execution Committee
Online Program "Food & Agri." Starts May 29,
Promotion of Japanese Food and
Its Culture through Short Films
Together with the Food Industry Affairs Bureau, Food Service Industry Office of the Ministry of Agriculture, Forestry and Fisheries and Short Shorts Film Festival & Asia (SSFF & ASIA), an Academy Award(R) qualifying short film festival for short films and one of the largest international short film festivals in Asia, will promote "Washoku," Japanese food and its culture mainly in overseas through a program of short films titled "Food & Agri.," on SSFF & ASIA’s official website, starting May 29.
For details of the "Food & Agri." Short film program, please click the attached PDF at the Bottom.
Five narrative short films depicting the images of Japanese food and its culture were chosen among approximately 2400 previously entered short films in Japan Competition, which was established 11 years ago.
In this project, we will use short films as the message tool to promote Japanese food culture to the world, and to attract more fans of Japanese food as well as expanding exports of Japanese food and culinary products and goods.
- The"Food&Agri."short film program online
The start and the end of streaming on the website: From May 29 – June 30, 2014.
Content: Promote Japanese food and its culture through five short to the world.
The platform of media: In the official website of SSFF & ASIA 2014, there will be a special page on the "Food&Agri." short film program.
– Announcement of the Best Short Film
Viewers can vote for their favorite film from the five short films of the program, and the most popular one will be given "Best Short" award on June 16.
The Short Shorts Film Festival & Asia (SSFF & ASIA), a.k.a former American Short Shorts began in Harajuku, Tokyo in 1999, and introduced ‘short film’ to the Japanese audience. In the last 15 years, the festival has attracted more than 270,000 people, and has become one of the biggest short film festivals in Asia. Since 2004, SSFF & ASIA has been officially recognized as an Academy Award(R) accredited festival and is the only short film festival that has received this prestigious recognition in Japan.
Source: Short Shorts Film Festival & Asia Execution Committee